Once a campaign is live, our system will take the first couple of weeks to start gathering data and metrics in real-time. Based on hundreds of data points, our system will then automatically adjust the bidding throughout the day to save the clients’ money on ad spend.
Also, taking the same data points into consideration, our system will also automatically shift the budget around to the best performing campaigns, ad sets, ads, etc. We’ll also be able to auto optimize your campaign based off best performing days of the week, hours of the day and so much more.
This will drastically lower your clients cost per lead over time.